The Body Shop Study Case - 2587 Words

Executive Summary The Body Shop International PLC has been facing a myriad of issues in the late 1990s. At its creation, the body shop has seen tremendous growth and success. The company thrived to bring a new revolutionary business model and was extremely successful. But after those successful years in the early 1990s, the competition became fierce as new entrants came and absorbed parts of the market. This led to declining sales and profits for the company as they were not able to differentiate themselves from the new competition. The founder of The Body Shop PLC, Anita Roddick, who was the previous Chief Executive Officer, decided to step down and handed over the position to Patrick Gournay. The new CEO implemented a new strategy and†¦show more content†¦As a result, the company failed to maintain their niche brand image and the quality of products was perceived as mediocre. Anita Roddick, founder of The Body Shop International PLC, believes in social change and action, and skin care. Financial results were of the least concern to her. After persistent failures of trying to revitalize the company, she stepped down as Chief Executive Officer in 1998 and Patrick Gournay came on board instead. Even as management changed, problems continued in fiscal year 2001 because the revenue increased by 13% but pretax profit declined by 21%. Yet, Gournay was confident that a newly implemented strategy would produce improved results. The new strategy consisted of three principal objectives: â€Å"To enhance The Body Shop brand through focused product strategy and increased investment in stores; to achieve operational efficiencies in our supply chain by reducing product and inventory costs; and to reinforce stakeholder culture.† According to the newly implemented strategy, we will estimate The Body Shop’s future earnings and financial needs to come up with short term and long term plans for The Body Shop. Since Anita is a strong-willed decision-maker without patience for finance, we will make both technically and practically correct projections by doing sensitivity analysis. We will make a pro forma income statement and a pro forma balance sheet fromShow MoreRelatedCase Study : The Body Shop Franchise Essay926 Words   |  4 PagesTo: Richard Paul From: Sajal Nazir, Consultant Re: The Body Shop Franchise Problem Statement: To determine whether or not it is in the best interest of Richard Paul, a 36-year old MBA candidate, to become a potential franchisee of The Body Shop Canada. Key Issues: Richard Paul, as a potential franchisee of The Body Shop, is unsure whether or not the long-term profitability resulting from operating a franchise will justify the associated financial risk, time commitment and general lack of self-fulfilmentRead MoreCorporate Social Responsibility: A case study of The body shop1223 Words   |  5 Pagescampaign to encourage us to save our planet, how can people be aware and know theirs obligation to save the world. This paper will explain the meaning of corporate social responsibility, advantages and disadvantages of CSR through the example of The Body Shop. In addition, it will discuss why it is important to modern businesses. The meaning of Corporate Social Responsibility has changed since the early 20th century and it has never been a straightforward. The importance of CSR arose with the roleRead MoreRetail Marketing Case Study - the Body Shop in Hong Kong5586 Words   |  23 PagesDesign 2. Introduction of The Body Shop 3. Case Study: The Body Shop 3.1 Current Store Design 3.1.1 Store Infrastructure 3.1.2 Store Layout 3.1.3 Merchandise spatial planning 3.1.4 Visual Merchandising 4. Recommendation 5. Conclusion 6. References 1 2 2 3 6 7 8 8 9 11 12 13 14 23 24 Appendices 26 Executive Summary In Hong Kong, the concept of sustainability is not popular in the retailing industry, especially in the store design. Therefore, this report is to study the sustainability of retailingRead MoreBody Shop International Plc 2001 Case Study Essay1653 Words   |  7 PagesThe Body Shop International PLC 2001: An Introduction to Financial Modeling The following graph presents the forecast for the Body Shop’s income statement and balance sheet in 2002 to 2004: How did you derive your forecast? Why did you choose the â€Å"base case† assumptions that you did? The forecast takes into considerations the stated business objectives of the Body Shop as well as trends or patterns in the historical financial statement in exhibit 8. Further information on the calculations andRead MoreEssay on Business: Mission Statement1372 Words   |  6 PagesBody Shop Case Study In this case, how does The Body Shop address the four components of social responsibility? In the Body Shop, what tensions among these components were at work? Legal- the Body Shop avoided animal testing and used all natural ingredients to avoid any lawsuits. They knew the products were safe since people have been using them for years. Ethical- Anitas personal and moral beliefs into her work is that she is against animal testing and made a great effort to make sureRead MoreThe Body Shop International627 Words   |  3 PagesThe Body shop International PLC 2001 Re: Case C: Chapter 8: The Body Shop International: An Introduction to Financial Modeling, Years 1 – 3 Observed Value of The Body Shop International as of February 28, 2004 = 2,000,000 GBP Dear Mrs. Roddick: As you requested, I have forecasted pro-forma statements and ratio analysis factors of The Body Shop International for Years 2001 through 2004, using the information presented in Bruner and the forecast assumptions on the Case Studies inRead MoreEthical Issues in Marketing1566 Words   |  7 Pagesand ethical practices in the marketing of their goods and products. Below is the definition of ethics. Ethic: A principle of right of good conduct, or a body of such principle. In the coming pages two companies have been taken into consideration in regards to whether their behavior is ethical towards their stake holders. 1. The Body Shop ( A cosmetic products producer and retailer) 2. Green Mountain coffee roasters ( a coffee retail company). An August 1996 edition ofRead MoreThe Issue Of Auto Burglary1012 Words   |  5 Pagesmedication cash, auto burglary get to be an enormous business. The reason for this study is to look at what innovation, in conjunction with the real players on the issue, can do to diminish the quantity of auto burglaries. The security business, the military, the car business, the protection business, law requirement, the legislature, and the individuals must shape a united front to battle the issue of auto robbery. This study demonstrates that a brought together exertion does decrease the quantity of autoRead MoreThe Concepts Of Activity- Based Costing1344 Words   |  6 Pagesfacilities who used ABC to predict energy usage in the manufacturing of automobiles. The study yielded a successful ABC predictive energy model which provided a structure for competitive advantage for the corporation. INTRODUCTION General Motors (GM) is one of the most renowned automakers in the world. GM is well-known for their streamlined assembly processes which saves money and time in the production of cars. A study was conducted at one of GM’s vehicle assembly plants as part of a research projectRead MoreThe Concepts Of Activity- Based Costing1584 Words   |  7 Pagesfacilities who used ABC to predict energy usage in the manufacturing of automobiles. The study yielded a successful ABC predictive energy model which provided a structure for competitive advantage for the corporation. INTRODUCTION General Motors (GM) is one of the most renowned automakers in the world. GM is well-known for their streamlined assembly processes which saves money and time in the production of cars. A study was conducted at one of GM’s vehicle assembly plants as part of a research project

Ownership Free Essays

In all, If you have the available finances to cover the start-up costs, Snap Fitness Is a great opportunity to become your own boss. The company has put in place many different Owning a Curves franchise is another fitness business that is relatively inexpensive to start-up. Much the same as Snap Fitness, they offer support from the beginning of the process. We will write a custom essay sample on Ownership or any similar topic only for you Order Now Starting with an application, an entrepreneur is provided with support in selecting the best financing options, location selection and promotional activities. The financial requirements are $15-45,000 in liquid capital and a minimum net worth of $75,000. The startup costs are as low as $39,900 and include the franchise ownership, equipment (excluding shipping costs) and training. This particular fitness center has the ability to provide service in small areas helping to keep fixed costs down while being convenient and affordable. Another benefit to this Franchise is the ability to cater to the clientele. Curves is providing fitness activities as well as meal replacement bars, accessories and apparel. There is a multipurpose mix, which provides multiple ways to benefit the customer. With the multiple products and proven success in the industry, Curves is a smart start-up. How to cite Ownership, Papers

Sociology free essay sample

Toys and Gender Assignment 3 My paper titled toys and gender, is based on the toys of today and how they relate to gender socialization. I decided to go to the local Wal-Mart in Cookeville, Tn. I chose this store because it is a worldwide known large retail store. I concluded that it would be a good store to analyze because it is thought of as a family store where many families go to shop. Therefore, I knew that there would be a wide variety of toys to analyze and collect data. I went to Wal-Mart December the 3rd. I analyzed the toy sections of Wal-Mart and how the toys are associated with gender, color sound, types of play they encourage, types of interactions they cause, and what they prepare children for. With the exception of preschool toys that were sometimes offered in gender-neutral packaging, kids’ toys were largely segregated into different aisles according to gender. We will write a custom essay sample on Sociology or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page And within those aisles, the markings of gender were clear. The â€Å"girls’† section resembled the aftermath of an explosion of Pepto-Bismol. In the â€Å"boys’† section, there seemed to be a profusion of aggressive, hyper-muscled, weapon-wielding action figures. And in both realms, the majority of toys seemed to be explicitly tied to movies and television As I walked in I followed the signs to the toy section when I got to it I observed about eight aisles of toys, with toys on both sides of the aisles. Two rows were specifically designed for boy’s toys, one row of girl’s toys, two rows of baby toys, and three rows of mixed toys for both boys and girls. I saw many different kinds of toys some of the toys I saw were trucks, action figures, sports items, baby dolls, Barbie’s, puzzles, board games, and many more. After I observed all of these things I left. As I began to analyze this data I came to conclusion that the toy sections in retail stores are very thoughtfully designed and laid out. I think that they are laid out in specific ways for one to keep things in order. It would be harder to look through and find what you want if the toys were just everywhere and in no certain order. I also think that they designate different aisles for different genders toys because when boys are little they don’t want to be seen looking around at girls stuff. It is the same way with girls so I think that’s one reason why the toys are in the order they are. Now to get into detail about the toys, sound is one thing that can be associated with what kind of audience the toys are meant for. If you have a toy that has a soft talking voice or noise you can come to conclusion that it may be meant for a baby. Say there is a toy with a big manly voice you know that it is meant for a boy because most girls aren’t going to want a toy that sounds manly. Another thing that can be broken down into different aspects when talking about toys is color. Color is usually associated with a lot of things it is used to interpret things. I observed lots of colors in the toys. I could usually tell what gender the toy was meant for by just the color. Society has formed guidelines to which color is meant for different genders. Once you get older and realize most of your toys are the same color you start to realize this. In society blue, green, yellow and other colors are associated with boys, while pink purple and other colors are for girls. That’s why when a baby is born if it’s a girl people usually get it pink stuff and if it’s a boy it’s usually blue stuff. One example would be the cigars that say it’s a boy or it’s a girl. The it’s a boy are blue and the it’s a girl are pink. The chapter we are on in the book is titled gender stratification, which means a societys unequal distribution of wealth, power and privilege between the two sexes. I found a few reading in the book that associated with the observations I recorded at the toy store. In the book it is talking about how parents react towards their kids. It says â€Å"Parents respond differently to girls and boys right from the beginning. Girls are caressed more than boys, whereas boys are jostled and rough-housed more† (Tischler 256). This quote from the book just goes to show the difference in how people handle boys and girls. I think this has to do with the observations I conducted because the toys that are meant for boys are usually competitive and meant for active play. In society that is how boys are thought of to be rowdy, rough, and more competitive than girls. One of my most interesting finding from my research is how much gender roles are changing. Years ago kids played with all toys , they weren’t very gender specified. Now gender roles are traditional to whereas boy’s only play with toys specified for them and same with girls. While doing my research in Wal-Mart I started to notice people that were walking by me just staring wondering what in the world a young man was doing in the kids toy section. Then an employee came up to me and asked me if I needed help, I explained to her exactly what I was doing. This goes to show that society views a young adult in a toy section as an outcast or possibly even a pedophile. I found it very easy to tell when I entered the â€Å"girls† or â€Å"boys† section, mostly just by color and types of toys. The toys differed in many ways, such as the boys toys were a lot of times associated with sports and action figures. I think that most boys toys encourage competition while on the other hand a lot of girls toys encourage cooperation. Barbies and dolls for example prepare girls to take adult roles by helping them know what its like to become a mother. Baby dolls are another example, when little girls are playing with baby dolls this will prepare them to take care of them when they get older the right way. It is straight forward what the toy selection says about gender in today’s culture. Boy’s are thought of as rowdy, sporty, and like competition. On the other hand, girls are usually more passive and like cooperation. Another thing I noticed in the toys were a large amount of the toys were based on movies and movie characters. This goes to show how important and big entertainment is to our society. Works Cited Tischler,Henry. Introduction to Sociology. Linda Schreiber,2007. Print. Sociology free essay sample The mall thing that Influenced him was his passion for music. While growing up In Generate, which was a town in eastern Denmark, Lars took in a number of different genres of music. He heard everything from rock and Jazz music, to Indian music, different types of Asian music, Buddhist chants, and classical music. The reason that he heard all of this music was because of his father, Torrent Lurch, who not only played tennis, but was also a Jazz musician, being able to play both the clarinet and saxophone.Even though being exposed to many types of music while growing up, the main type of music that Lars would come to know and love was different hard rock acts of the ass, tit bands Like Uriah Heap, Status Quo, and Deep Purple. Of all the rock bands Lars listened to, Deep Purple was his most favorite. Lars would be so ecstatic about them. We will write a custom essay sample on Sociology or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page That he would do anything to see them or even meet the band members. Lars remembered in an interview, When I was nine years old, it was all about Deep Purple. HIS fathers friend and fellow tennis player Ray Moore, had been given passes to one of Deep Purples shows, which was taking place at the same arena as one of his tennis tournaments. Lars said that it blew his mind. (Mice Wall, Enter Night: A Biography of Metallic, Pig. 12. After that concert, all he could think about was Deep Purple. Lars remembers In an Interview, l would spend all my time sitting outside their hotel In Copenhagen, waiting for Ritchie Blackmore (guitarist for Deep Purple) to come out so I could follow him down the street. Later on, Lars would also be introduced to then less well-known bands liked Judas Priest, Thin Lezzy and OF. His dedication to music and wanting to form his own band would be Increased when his grandmother bought him his first drum kit when he was thirteen. Mice Wall would ask him, because of his outgoing personality, why he chose drumming over Ewing a frontal. Lars said, Well, theres Just one problem. I couldnt sing. I mean, when I tried to sing in the shower it bothered me. And I Just always loved drumming. (Mice Wall, Enter Night: A Biography of Metallic, Pig. 14. ) Some more musical influences that Lars would be introduced would include NEWBORN (New Wave of British Heavy Metal) would be bands like Diamond Head, Iron Malden, Defy Leopard, etc. So, with all of those musical influences and a passion for drumming, Lars put an ad in a local music free-sheet called The Recycle. That ad would state, Drummer looking for other metal musicians to Jam with. Tigers of Pan Tang, Diamond Head and Iron Maiden.Lars had gotten a call from a man named Hugh Tanner who 1 OFF l got this call from this guy named Hugh Tanner who had seen my ad and he came down and we had a Jam, and he brought this guy James Hatfield along James was from Los Angels, CA, and the first meeting did not go well. The first song they had tried playing was Hit the Lights. James remembers, Lars had one cymbal that kept falling over. We had to stop while he fixed it. (Mice Wall, Enter Night: A Biography of Metallic, pig. 27. ) Lars and James had very different upbringings.Whereas Lars had rowan up in a very wealthy family, being that his father was a tennis player and a musician, James grew up in a broken family. His father had left him when he was thirteen, and his mother had died of cancer when he was 17. The only thing that Lars and James had in common at the time was their musical influences and passion for music. While growing up, James had been introduced to hard rock and heavy metal bands like Black Sabbath, Led Zeppelin, and Deep Purple, which he was introduced to through his older brothers record collection. James and his friend Hugh Tanner had formed a band in high school calledPhantom Lord, with another fellow schoolmate, Ron McGovern, who would later on play bass for Metallic. This group would not last long, mainly abacuses of Hugh Tanner leaving the group. After he left, James and Ron put an ad in the paper looking for a guitarist. Troy James would be the person to answer that ad, and they would form a group called Leather Charm. But, yet again, the band would fall apart, being that Troy James had quit. Not wanting to see James and Ron so upset, Hugh found an ad that Lars had put in the paper, and even though Lars and James first meeting loud not go well, they would eventually come to like each other. Lars was very determined to form a band with James. So, even though he knew that James was not very fond of working with him, Lars took a different alternative. Lars thought that Just being able to listen to records together would work. So, when James first visited Lars at his home, his attitude towards Lars had changed. James said, l would spend days lust going through Lars record collection. He introduced me to a lot of different music. (Mice Wall, Enter Night: A Biography of Metallic, Pig. 45. ) Later on, Lars called Ames up because it seemed that he was into the same type of music as Lars was.Now that Lars and James had gotten together, being that Lars was a drummer and lames was able to sing and play guitar, they felt all they needed was a bass player. Lames had suggested Ron McGovern. Ron and Lars first meeting would go well Hoover. Ron would later say to Bob Millenarian, He couldnt keep a beat, and compared to Jim Mulligan (Leather Charm drummer), he Just couldnt play. (Mice Wall, Enter Night: A Biography of Metallic, Pig. 47. ) Lars and Ron would eventually begin to get along, as the sessions would get better. After some time, Lars, James and Ron would put together a band.Their discovery of the name Metallic had been put together. Lars and James, Hoover, would not be the ones to claim coming up with the name. The name would come from a friend of Lars whom he met through the tape- trading scene, and that mans name was Ron Quintal. Eventually, Lars was able to finally put his groups name on the map. An old friend of his, Brian Eagle, who would come to found Metal Blade Records, was putting together a compilation album of different heavy metal bands that no one had ever eared of, which was to be called Metal Massacre.When Lars heard that he was doing called me up one day and said, Hey, if I put together a band can I be on your compilation album? I said, Sure, no problem, why not? (Mice Wall, Enter Night: A geography of Metallic, Pig. 51 . ) Eventually, Brian was growing tired of waiting for Lars to call back because he had a deadline to meet to when he was supposed to release the compilation album. He called up Lars and told him he had a deadline to meet, and Lars said, Give me a date and a time when I have to have it and Ill make sure I get it to you by that time. (Mice Wall, Enter Night: A Biography of Metallic, Pig. 1 . ) rime passed by, and eventually Lars had gotten the tape he had put together to Iran. The track that was on the tape that was to be put on the Metal Massacre album was Hit the Lights, which was an old Leather Charm song that was written by Hugh Tanner. The track featured, Lars on drums, James on guitar, bass and vocals, Ninth a guitar solo by a man named Lloyd Grant, who Lars and James had auditioned for the band a couple of months before. He did not make the band though, due mainly because, according to James, he didnt make the cut mainly because his withy stuff was never very tight. (Mice Wall, Enter Night: A Biography of Metallic, Pig. 53. ) Lars and James had made their way over to Ron McGovern house to do some recording, but Grant did not have time to make it over there. Even though Lars and James had tried to convince Ron to play bass, Ron could not do it. Ron said, My musical contribution to Metallic was very limited. Irons interests were mainly in business, so Ron would decide to manage the band. After a very long time of trying to find another guitar player and placing an ad in the paper, they found someone in the arm of Dave Musician.After meeting with Musician, James said that he had felt a connection, being that, like James, Musician had also grown up in a broken home. Shortly Dave had Joined the band, the group was getting more attention, mainly due to word of mouth. The group would eventually come to play their first shows, starting at Radio City, in Anaheim, CA. The songs they mainly played were a lot of Diamond Head covers, their three track demo, and one other original song. The cover songs they had played were meant to seem like original material. James said in an interview once in 1986, We away the New Wave of British Metal that was coming out.We knew it was goanna hit, like, you know a couple years before, it was goanna hit the states fairly soon, so, you know we like doing it and you know, we were doing it down in L. A. And a lot of people didnt know you know, what the hell was going on. They didnt see and hairdos or makeup or anything, we Just going up there bashing it. Eventually, Lars suggested that they put out a cassette tape called No Life till Leather, which they took from the opening line of the song Hit the Lights, and also inspired by Motherhoods live album, No Sleep till Hammerheads. Sociology free essay sample Bernard McGrane believes that as sociologists they have to think scientifically which means without any bias or personal preference. For instance, when we are think about necessity of legalizing casinos in NYC, we cannot have any answer influenced by personal experience like lost money there or personal preference like I don’t like gambling. We have to think objectively without any personal emotion. As to culture shock from anthropology, it is a individual get in to a new society which has totally different culture and values. For example, when I first came to US from China, I was experiencing culture shock. People think differently, culture background, values and environment here are so different with where I grow up. Sociological imagination is to describe the ability to look at issues from sociological perspective. It is not just what a individual or a group of individuals life is, but also why and how it is what it is. We will write a custom essay sample on Sociology or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page What reason or characters influenced this situation. Try to find details of larger background from individual’s context. The sociological perspective, as a way of thinking about the world, includes the sociological imagination from C. Wright Mills, the beginner’s mind from Bernard McGrane, and the idea of culture shock from anthropology. What do all three of these concepts have in common? 5pts. Bernard McGrane believes that as sociologists they have to think scientifically which means without any bias or personal preference. For instance, when we are think about necessity of legalizing casinos in NYC, we cannot have any answer influenced by personal experience like lost money there or personal preference like I don’t like gambling. We have to think objectively without any personal emotion. As to culture shock from anthropology, it is a individual get in to a new society which has totally different culture and values. For example, when I first came to US from China, I was experiencing culture shock. People think differently, culture background, values and environment here are so different with where I grow up. Sociological imagination is to describe the ability to look at issues from sociological perspective. It is not just what a individual or a group of individuals life is, but also why and how it is what it is. What reason or characters influenced this situation. Try to find details of larger background from individual’s context. Classical sociological theory arose in the nineteenth century, in the aftermath of the American and French Revolutions and during the Industrial Revolution. Explain how the theories of Karl Marx, Emile Durkheim, and Max Weber all reflect a concern for the consequences of modern life. 5pts. When we concern Karl Marx’s theories for the consequences of our modern life. People will think about socialism countries such as China and North Korea. Citizens of North Korea have almost everything equal. They don’t need to worry about the houses and how they do at work. Because they don’t need to buy house themselves they can get same quality houses from their work. They don’t need work hard, because there is little competition, whatever how you performed you will always have the same paid. The disadvantages of socialism are that people have shortage of creation. The disadvantage of socialism discourage people to work hard to gain more. 3. Sociologists often have to decide if they are going to adopt a microsociological or a macrosociological approach in any given project. Explain how these perspectives differ, paying special attention to the different assumptions about how society works that are contained within each perspective. 5pts. 4. Structural functionalism attempts to explain the social world through the functions of social structures. Describe the types of functions that social structures can fulfill. 5pts. Sociology free essay sample The main thing that influenced him was his passion for music. While rowing up in Generate, which was a town in eastern Denmark, Lars took in a number of different genres of music. He heard everything from rock and jazz music, to Indian music, different types of Asian music, Buddhist chants, and classical music. The reason that he heard all of this music was because of his father, Torrent Lurch, who not only played tennis, but was also a jazz musician, being able to play both the clarinet and saxophone.Even though being exposed to many types of music while growing up, the main type of music that Lars would come to know and love was different hard rock acts of he ass, with bands like Uriah Beep, Status Quo, and Deep purple. Of all the rock bands Lars listened to, Deep Purple was his most favorite. Lars would be so ecstatic about them, that he would do anything to see them or even meet the band members. We will write a custom essay sample on Sociology or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Lars remembered in an interview, When was nine years old, it was all about Deep Purple. His fathers friend and fellow tennis player Ray Moore, had been given passes to one of Deep Purples shows, which was taking place at the same arena as one of his tennis tournaments. Lars said that it blew his mind. (Mock Wall, Enter Night: A Biography of Metallic, Peg. 2. ) After that concert, all he could think about was Deep Purple. Lars remembers in an interview, l would spend all my time sitting outside their hotel in Copenhagen, waiting for Ritchie Blackmore (guitarist for Deep Purple) to come out so I could follow him down the street. Later on, Lars would also be introduced to then less well-known bands liked Judas Priest, Thin Lezzy and OF. His dedication to music and wanting to form his own band would be increased when his grandmother bought him his first drum kit when he was thirteen. Mock Wall would ask him, because of his outgoing personality, why e chose drumming over being a frontal. Lars said, Well, theres just one problem. Couldnt sing. I mean, when I tried to sing in the shower it bothered me. And just always loved drumming. (Mock Wall, Enter Night: A Biography Of Metallic, peg. 4. ) Some more musical influences that Lars would be introduced would include NEWBORN (New Wave of British Heavy Metal) would be bands like Diamond Head, Iron Maiden, Deft Leopard, etc. So, with all of those musical influences and a passion for drumming, Lars put an ad in a local music free-sheet called The Recycle. That ad would state, Drummer cooking for other metal musicians to jam with. Tigers of Pan Tang, Diamond Head and Iron Maiden. Lars had gotten a call from a man named Hugh Tanner who had seen his ad in the paper, and told him he had found another musician.Lars said, l got this call from this guy named Hugh Tanner who had seen my ad and he came down and we had a jam, and he brought this guy James Hatfield along James was from Los Angels, CA, and the first meeting did not go well. The first song they had tried playing was Hit the Lights James remembers, Lars had one cymbal that kept falling over. We had to stop while he fixed it. (Mock Wall, Enter Night: A Biography of Metallic, peg. 27. ) Lars and James had very different upbringings. Whereas Lars had grown up in a very wealthy family, being that his father was a tennis player and a musician, James grew up in a broken family.His father had left him when he was thirteen, and his mother had died of cancer when he was 17. The only thing that Lars and James had in common at the time was their musical influences and passion for music. While growing up, James had been introduced to hard rock and heavy metal bands like Black Sabbath, Led Zeppelin, and Deep Purple, which he was introduced to through his older rooters record collection. James and his friend Hugh Tanner had formed a band in high school called Phantom Lord, with another fellow schoolmate, Ron McGovern, who would later on play bass for Metallic.This group would not last long, mainly beaches of Hugh Tanner leaving the group. After he left, James and Ron put an ad in the paper looking for a guitarist. Troy James would be the person to answer that ad, and they would form a group called Leather Charm. But, yet again, the band would fall apart, being that Troy James had quit. Not wanting to see James and Ron so upset, Hugh found an ad that Lars had put in the paper, and even though Lars and James first meeting would not go well, they would eventually come to like each other. Lars was very determined to form a band with James.So, even though he knew that James was not very fond of working with him, Lars took a different alternative. Lars thought that just being able to listen to records together would work. So, when James first visited Lars at his home, his attitude towards Lars had changed. James said, l would spend days just going through Lars record collection. He introduced me to a lot of different music. (Mock Wall, Enter Night: A Biography of Metallic, Peg. 45. Later on, Lars called James up because it seemed that he was into the same type of music as Lars was.Now that Lars and James had gotten together, being that Lars was a drummer and James was able to sing and play guitar, they felt all they needed was a bass player. James had suggested Ron McGovern. Ron and Lars first meeting would go well Hoover. Ron would later say to Bob Millenarian, He couldnt keep a beat, and compared to Jim Mulligan (Leather Charm drummer), he just couldnt play. (Mock Wall, Enter Night: A Biography of Metallic, Peg. 47. ) Lars and Ron would eventually begin to get along, as the sessions would get better. After some time, Lars, James and Ron would put together a band.Their discovery of the name Metallic had been put together. Lars and James, Hoover, would not be the ones to claim coming up with the name. The name would come from a friend of Lars whom he met through the tape-trading scene, and that mans name was Ron Quintal. Eventually, Lars was able to finally put his groups name on the map. An old friend of his, Brian Silage, who would come to found Metal Blade Records, was putting together a compilation album of different heavy metal bands that no one had ever heard of, which was to be called Metal Massacre. When Lars eared that he was doing this, he got into contact with him almost immediately.

The Use of Video Surveillance Cameras in the Workplace Should Be Abolished/Reaffirmed

Introduction The use of video surveillance cameras in the workplace is a controversial issue that has elicited mixed feelings in different people. The issue has both opponents and proponents. Opponents claim that the use of surveillance cameras in the workplace is unethical because it violates the right of employees to privacy (Weckert, 2005, p.35).Advertising We will write a custom critical writing sample on The Use of Video Surveillance Cameras in the Workplace Should Be Abolished/Reaffirmed specifically for you for only $16.05 $11/page Learn More In addition, they claim that video surveillance intimidates workers because it is used by organizations to coerce employees to work more. However, with the prohibition of the use of video camera surveillance in private facilities such as change rooms and bathrooms, video surveillance is not a critical issue. The privacy rights of employees are thus respected and maintained. They propose that it should be abol ished. In contrast, proponents of the use of video surveillance in the workplace claim that it is ethical and beneficial. They cite reasons such as improved employee safety, improved employee productivity and the overall output of the organization, efficient time management and loss prevention (Weckert, 2005, p.35). The use of video surveillance in the workplace should be reaffirmed because its advantages override its disadvantages. Discussion More than 50% of employers in the United States use video surveillance at the workplace (Hegar, 2011, p.62). According to a survey conducted by the American Management Association Electronic Monitoring and Surveillance group, approximately 45% of organizations in the United States monitor the use of mobile phones and computers by employees (Hegar, 2011, p.85). Many organizations have policies that oversee the use of video surveillance in the workplace to avoid the misuse of information gathered from surveillance camera footages. New employees are notified on the use of video surveillance by the organization and its main purpose. Organizations practice caution in using their video surveillance systems because they may tarnish their image if they are used inappropriately (Hegar, 2011, p.63). The use of video surveillance has many benefits that make it indispensable and beneficial at the workplace.Advertising Looking for critical writing on labor law? Let's see if we can help you! Get your first paper with 15% OFF Learn More First, video surveillance improves employee productivity (Weckert, 2005, p.38). This is easily achieved because the company is able to motivate employees to manage their time well and give priority to productive activities. For example, a company may monitor employees to determine the amount of time they spend on unproductive activities. Afterwards, the organization may include extra productive activities in the tasks of employees to cover the time employees waste on unproductive activitie s (Weckert, 2005, p.38). In addition, information retrieved from video surveillance may help employers to enact policies that focus on improving areas that reduce employees’ productivity. Employees in organizations that do not use video surveillance waste a lot of time doing things that reduce productivity and misuse the organization’s resources. Secondly, installing surveillance cameras in the workplaces helps employers to determine the productivity of different employees, and hence make the necessary changes (Weckert, 2005, p.41). This has the effect of improving teamwork and personal productivity in employees. For example, it eradicates the problem of some employees doing most of the work while their colleagues participate in unproductive activities such as playing video games. Generally, video surveillance promotes fairness in the workplace because all employees participate equally in achieving the goals and objectives of the organization. Moreover, no employee wou ld want the management to get the indication that they do not perform their duties as expected. This creates an organizational culture of personal responsibility and involvement in the organization’s goals. Video surveillance simplifies the work of supervisors because employees assume responsibility and perform their duties as expected. This gives supervisors time to do other things that benefit the organization.Advertising We will write a custom critical writing sample on The Use of Video Surveillance Cameras in the Workplace Should Be Abolished/Reaffirmed specifically for you for only $16.05 $11/page Learn More Thirdly, video surveillance cameras improve the safety of employees in the workplace (Hegar, 2011, p.72). Video surveillance enhances the security of employees in different ways. It eradicates sexual abuse in the workplace and discourages any form of violence that may result from arguments among employees. In addition, it prevents superv isors from taking advantage of their juniors. This creates a safe work environment. Employees work more effectively when they are assured of safety than when they are not. In addition, video surveillance inculcates a feeling of being valued and treasured by an organization (Hegar, 2011, p.74). The fact that the organization installs video cameras to improve security, assures employees of the organization’s interest in their well-being. Fourthly, video surveillance protects an organization’s property and reduces losses (Hegar, 2011, p.76). Some employees take advantage of being alone and steal from their employers. People are afraid to steal from organizations that use video surveillance to safeguard their premises. This is because footages from the surveillance cameras are used to track them down. These footages give organizations documentation of events that aid them in solving cases of theft. As such, video surveillance discourages and eradicates theft in the organiz ation. On the other hand, it protects the organization’s property. Research has shown that most employees do not consider taking care of an organization’s property as one of their responsibilities. Therefore, they handle the organization’s property recklessly. Video surveillance encourages employees to take caution when dealing with an organization’s property (Hegar, 2011, p.77). Office equipment such as printers, fax machines, photocopiers and scanners are extremely expensive. Organizations spend a lot of money to purchase and maintain them. Reckless handling may result in huge expenses because repairing or replacing damaged equipment is expensive. Opponents of the use of video surveillance in the work place claim that it should be abolished because it infringes on the privacy of the employees (Casilly and Draper, 2009, p.64). In addition, they claim that it intimidates employees and increases their stress levels because it puts them under pressure to wo rk more in order to impress the employer and avoid victimization.Advertising Looking for critical writing on labor law? Let's see if we can help you! Get your first paper with 15% OFF Learn More First, use of video surveillance encourages the invasion of employee privacy that is unlawful and unethical (Casilly and Draper, 2009, p.64). For example, video surveillance cameras installed in restrooms and other private areas may e used to spy on employees, which is inappropriate. In addition, with such personal moments captured on camera, there is a potential danger of illegal use of such video footages (Casilly and Draper, 2009, p.65). For example, videos of employees in the changing room may be posted on the internet thus violating their privacy rights. This may have severe implications to the organization because every organization has the responsibility to respect and maintain the privacy of its employees. In most workplaces, the problem of video surveillance is negligible because there are state laws that prohibit the use of video surveillance in private places. These places include change rooms, bathrooms and toilet facilities. Secondly, video surveillance is intimidating because employees consider it a method used by the employer to force them to work more (Hegar, 2011, p.82). This has a negative effect on the morale of employees because they are watched and evaluated by supervisors all the time. Long-term effects include increased stress levels because employees are always under pressure to perform, owing to the fact that they are being watched all the time (Hegar, 2011, p.82). This may lead to resentment of the employer by employees due to the development of distrust. Employees feel like the employer does not believe that they are responsible enough to execute their duties without surveillance. Conclusion The use of video surveillance cameras in the workplace has elicited controversy, with different people giving different opinions. Opponents of the use of video surveillance in the workplace claim that it should be abolished because it is unethical. They cite reasons such as a violation of employee rights to privacy and employee intimidation. In c ontrast, proponents claim that the use of video surveillance in the workplace is beneficial and ethical. They cite reasons such as improved employee safety, improved employee productivity, effective time management and a reduction in the organization’s expenses. Video surveillance may result in violation of employees privacy rights. In addition, it may reduce productivity because it creates a feeling of distrust in employees. This increases their stress levels and consequently reduces their output. However, the benefits are innumerable. Video surveillance improves employee safety by discourages behaviors such as sexual abuse and violence, improves employee productivity and protects the property of the organization. In addition, it reduces expenses because employees take responsibility and practice caution in handling the organization’s property. The use of video surveillance in the workplace should be reaffirmed because its advantages override its disadvantages. Refere nces Casilly, L., and Draper, L 2009, Privacy in the Work Place, Pike Fischer, New York. Hegar, K 2011, Modern Human Relations at Work, Cengage Learning, New York. Weckert, J 2005, Electronic Monitoring in the Workplace: Controversies and Solutions, Idea Group Inc, Philadelphia. This critical writing on The Use of Video Surveillance Cameras in the Workplace Should Be Abolished/Reaffirmed was written and submitted by user Melody Gentry to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here.

My Favorite Childhood Memory essays

My Favorite Childhood Memory essays Childhood is packed with memories of events and activities that have touched their lives. These events have shaped them into the person that they are today. For me, it was attending Vacation Bible School from the time I was in pre-school until I was in the sixth grade. I truly believe that I would be a different person if I did not attend Vacation Bible School as a young child. Vacation Bible School was a week long event, three to hours each night, when children were taught the word of the Lord through songs, lessons, and skits. The program would begin with everyone meeting in the sanctuary and sing bible songs. Then we separated into different groups (depending on their ages) and went off to their classes. Within the classes, I learned the stories of the bible and how they related my lives. Also, I memorized different bible verses, ate snacks, and made crafts that related to the bible story that I learned about. Before we went home for the night, we gathered back in the sanctuary and said a prayer. On the last night, we performed a closing program for their parents. I enjoyed Vacation Bible School, and it became an event that not only I looked forward to all summer, but all year as well. I met new kids, played games, sang songs, and laughed at the adults who performed funny skits. Could I have had any more fun? Even though I had a great time, sometimes there were slow moments. At the time, some of the stories may have been long and boring, but I got a free snack; hence, I always had something to look forward to. Vacation Bible School was a time when I could gather with friends, learn about the Lord, and have a good time; however, at the time I was more interested about being with friends and the snacks than the values and lessons of the Lord. As I grew older, I realized how much Vacation Bible School affected my life. All of the lessons I learned at Vacation Bible School stayed with me. Vacation Bible School gave me a found...

What Is an AP Scholar Advantages and Requirements

What Is an AP Scholar Advantages and Requirements SAT / ACT Prep Online Guides and Tips You might think the term â€Å"AP Scholar† just refers to anyone who takes studying for AP exams really seriously. But it’s actually an awards program offered by the College Board.In this article, I’ll go over what an AP Scholar is, what you need to achieve to become one, what it means to be one, and some tips on getting the award if it’s something you’re interested in. What Is an AP Scholar? An AP Scholar is, broadly speaking, someone who has received an award from the College Board for doing well on several AP exams. There are several award levels according to how many exams the student scored highly on, as well as their average AP score. What Does It Mean to Be an AP Scholar? If you have an AP Scholar award, you can list it on resumes and college applications. It will signal that you did well on multiple AP exams. The designation will appear on your official AP exam scores, and you will receive a certificate in the mail the September following the time you receive the designation. Sadly, you do not get any money from this award, but it’s nice to have recognition of all your hard work!Of course, the higher-up your designation, the more impressive it is. Gold star for you! AP Scholar Awards and How You Earn Them What â€Å"level† of award you are offered generally depends on three criteria: How many AP exams you have gotten a score of 3 or higher on. Your average AP exam score. Where your high school is located. You can receive the next â€Å"level† of award in subsequent years as you take more AP exams.In this table, I’ll lay out all the criteria for the different AP Scholar award tiers- the AP Scholar requirements, if you will. AP Scholar Requirements Award Designation School Location Requirements Score/Number Requirements Required Average AP Score on all APs taken AP Scholar (none) 3 or better on 3+ AP exams (n/a) AP Scholar with Honor (none) 3 or better on 4+ AP exams 3.25 AP Scholar with Distinction (none) 3 or better on 5+ AP exams 3.5 National AP Scholar United States 4 or better on 8+ AP exams 4 National AP Scholar (Canada) Canada 4 or better on 5+ AP exams 4 National AP Scholar (Bermuda) Bermuda 4 or better on 5+ AP exams 4 State AP Scholar (granted to 1 male and 1 female student per state) Each US state Greatest number of exams with scores of 3 or higher in the state Highest average of those who took the greatest number of exams with scores 3+ DoDEA AP Scholar (granted to 1 male and 1 female student) DoDEA(Department of Defense Education Activity) school students Greatest number of exams with scores of 3 or higher in DoDEA schools Highest average of those who took the greatest number of exams with scores 3+ International AP Scholar (granted to 1 male and 1 female student) Attends school outside US or Canada that is not DoDEA school Greatest number of exams with scores of 3 or higher in international schools Highest average of those who took the greatest number of exams with scores 3+ Step one to becoming an AP Scholar: pick your books off the floor. How to Becomean AP Scholar If you want to be an AP Scholar, at the most basic level you need to take AP exams! You also need to make an effort to score a 3 or higher on every exam you take, not just the minimum number for the Scholar designation you’re going for since lower scores will bring your average down and limit your ability to meet the score average requirements to be an AP Scholar. If you want to meet a certain level before you apply to college, you’ll need to take the requisite AP exams by the end of your junior year, so that you’ll get the award by your senior fall. However, my recommendation would be not to stress too much about the AP Scholar program. For one thing, when you get to the highest levels of the award, whether you get the award or not is somewhat outside of your control, since you can’t control how many AP exams other people take or what their average score is. If you get an AP Scholar award, great! But colleges will be able to see your complete AP score report either way, and they know which APs and AP courses are most challenging. It’s better to take a rigorous course of study and not quite qualify for the next Scholar level than to front-load with content-light APs to get the award. This strange baby-man is actually a National AP Scholar. Key Takeaways The AP Scholar awards are a series of awards given by the College Board for students who have gotten high scores on a number of AP exams. There are different â€Å"levels† of the award depending on the number of AP exams a student has gotten a high score on, their average AP exam score, and where they go to school. If you want to be an AP Scholar, you’ll need to take AP classes and be sure to do well on your exams! However, I don’t recommend stressing too much about these awards - your time is better spent on other projects that will be more impressive to colleges. What's Next? To prep for AP success, see when you should start studying for AP exams, and how you should prepare. If you're thinking about other AP achievements, you might be wondering if you need an AP test perfect score.Or you may want to know the average score for each AP exam, or even how AP exams are scored. Trying to figure out your AP schedule? See our guides to which AP exams to take, and how many APs you should plan on taking. Want to improve your SAT score by 160 points or your ACT score by 4 points?We've written a guide for each test about the top 5 strategies you must be using to have a shot at improving your score. Download it for free now:

Customer's Grade Course Essay Example | Topics and Well Written Essays - 2250 words

Customer's Grade Course - Essay Example The focus in the third article is on performance variance among different airlines. The fourth conducts a multivariate analysis to assess the relationship between an airline’s financial and operating characteristics and the service quality. In the fifth study, the service quality is assessed on the basis of the Analytic Hierarchy Process which involves the evaluation and comparison of service quality among different companies. The sixth study looks at how competition can determine service quality by looking at the connection between market concentration and the delay of flights. The Scope and Objectives In the first article, the authors present an analysis of the underlying dimensions of service quality for low cost carriers. The study also seeks to determine the relationships between the aspect of service quality and the satisfaction of the passengers on the airlines services (Asbudin, 2010). The investigations of Park, Robertson and Wu (2005) were centered on the effects of airline service quality on its image and passengers’ future behavioral intentions in the Australian International Air. Thereafter, another study by Rhoades and Waguespack (2000) dwelt on service quality in the U.S. Airline industry. ... quality variables such as complaint rates, delays and involuntary denials of boarding; and operating and financial variable(market share, load factor, revenue per passenger) Mazzeo (2003) study examined the effect of competition in a given route on quality of services delivered in the U.S. airline industry. Finally, the last paper uses the Analytic Hierarchy Process (Ahp) to come up with an evaluation of service quality of airlines (Pei, Peng & Mustafa, 2005). Methodology Ariffin, Salleh, Aziz & Asbudin sampling method to acquire their respondents through questionnaire method. The respondents who qualified for the study had flown in a three hour local low cost flight in Kuala Lumpa. Twenty seven questions enquiring on the service quality were at hand and 125 questionnaires were distributed, 100 filled ones were used for analytical findings. 17 queries were on the airline service operation expectations while 7 incorporated the original SERVQUAL parameters. The last three aimed at pres enting special service extent in the Industry. Eigen value measure, factor loading and multiple regression analyses were used in the final analysis of the data obtained. Those with Eigen value less than 1 and factor loading less than 0.5 were discarded. Rhoades and Waguespack article dwelt with airlines in the U.S. numbering 25 between 1987-1996 whereby 12 were major ones and 13 were regional carriers. Data on various complaints were obtained from the Department of Transport Air Travel Consumer Report. The one on departures from the Bureau of Transportation Statistics, and used in the normalization of the quality measures. Service quality rate was calculated adding the following: late flights, consumer complaints, involuntary deprived of boarding and mishandled luggage reports divided by

Social Work Practice with Children in Schools and Therapeutic Settings Essay

Social Work Practice with Children in Schools and Therapeutic Settings - Essay Example The essay outlines the effective use of various play therapies. It is also significant that Ramon Rivera develops mastery over his own traumatic experiences and the therapist can employ effective play therapies with him. The therapist can benefit from the good insights gained from Adlerian play therapy and as Morrison observes the posttraumatic play therapy can offer the child a unique opportunity for Rivera â€Å"to express fully and gain mastery over his experience† and â€Å"to gain insight and understanding to establish social interest and a sense of belonging† . There is no doubt that the childhood trauma has adversely affected the child’s emotional, physical, cognitive and social faculties and has contributed to his social and emotional difficulties in such a way that he fails to cope up with his studies, peers and the social world around him. One has to bear in mind the fact that Rivera will not be able to express himself or share his feelings completely t o the therapist through normal conversations or dialogues just as an adult is able to do. Therefore, it is imperative that the therapist elicits responses regarding the boy’s experiences, inner feelings, emotions and frustrations through play therapy. The therapist needs to derive significant play themes through the four phases of counseling that include ‘building an egalitarian relationship’ with the client, ‘exploring the client's lifestyle’, ‘helping the client gain insight into his or her lifestyle’ and ‘reorientation’ whereby the therapist offers other positive alternatives to the client to solve the problem behavior.

The relationship between business strategy and IT strategy Essay Example for Free

The relationship between business strategy and IT strategy Essay Introduction The decision of enveloping IT into a business is one of the biggest decisions which need to be evaluated for their success and long term planning. Business strategy must be broken down into thought generation process, specifically the â€Å"what of the system†, evaluating the positive and negative sides of the business after IT alignment and forecast of the future direction for its customers and suppliers would make the strategy stand for success. The modernized view of things is to typically involve to the desired extent the suppliers and customers in the design process of the product so that they get what they want. Relationship between IT and Business strategy The relationship between the IT and business strategy can be attributed for organizing the business in a planned and organized manner so that all the business functions are effectively and efficiently performed giving optimum utilization of resources. Enveloping IT for a business enhances its capability to reduce cycle costs, allow other enterprises to collaborate in product design and production. It further helps in linking all the business departments and modules so that all the various organizational functions are merged together and combined together to create an collaborative enterprise. Business strategy is a goal-oriented approach and is the synchronization of all business decisions made and propagated among the departments for further processing and operation. To ease up this process IT comes in the picture to give it a new dimension. It not only brings every process in the same page but facilitates the flow of information and timely implementation of crucial decisions which can take advantage of a business opportunity for prosperity. The major components of IT in designing the process flow in an organization are quite essential in the long road of creating an environment of efficient communication and utilization of resources to avoid wastage and evaluate productivity at every stage. Enterprises require maintaining good communication with external environment so that it is able to focus on the challenges with regard to innovation of products and services. Good consumer and supplier relations are extremely essential for business continuity and steady progress.    Were there problems with Strategy formulation? Appropriately identifying the crucial static and dynamic variables shaping in the business environment and capitalizing on those resources is the absolute geniuses of any strategist. At the moment of framing the strategy the appropriate positive and negative factors of IT implementation must be considered for an organization. The amount of association to be represented among the various departments would be quite a challenging task and would include plan and awareness on the part of the strategist. Correct identification of the business workflow and the system functionality can be made with proper evaluation and walkthrough of the business scenario. Strategic formulation is to some respect responsible for the failure of the enterprise; however it can be argued that the variables considered can be judged with different eyes so that the ultimate formulation of the ideas generated is perfectly matched with the business scenario. The scope of the business must also be defined quite well so that the analysis phase is performed well. Were there problems with strategy implementation? The implementation of strategy is utmost essential for making the planned architecture by the strategists successful. Unless the plans are implemented well they stand quite baseless in the space of ideas. Definite implementation of the agreed plans must be undertaken so that all the concepts which were built around the fence would get a representation otherwise they would stand baseless. The technology faults get visibility in the scenario where appropriate implementation of strategy is not made. If the initial stages are not taken care and given a proper representation, the implementation of the strategy is almost impossible to the extent that all the wrong elements and plans would be implemented. Were there problems with the strategic process? The problems in the strategic process keep most of the resources out of view so that they are not indulged in the process of development. The process management must be accordingly taken care so that all the appropriate business processes are managed well and all the crucial processes are enveloped. Evaluation of the positive and negative impacts of a particular decision in the business must be researched thoroughly and accordingly the strategic process would be designed so that the other businesses in the atmosphere would feel advantaged with your business scenario and supplier relations. Creating a monopoly would make other enterprises quite envy. Strategic process must also focus on the past problems, present needs and future requirements. Enough analysis of the business scenario and modularizing of the business functions would make it more advantageous to cover the entire process cycle for its success. All such smaller process cycles would combine together to meet the focus of the central objective. Conclusion The value added services like including the concept of collaboration with other companies, suppliers and customers would make the enterprise a global entity. In addition to it, appropriate identification of such strategy must be responsible for its formulation and successful implementation for the benefit of all. Bibliography Sawhney Mohanbir. B2B: Execution of the Concept Is Key to Success. See: http://www.cio.com/article/ 31078/B_B_Execution of_the_Concept_Is_Key_to _Success Worthen   Ben. COLLABORATIVE COMPUTING and True Enterprise Architecture Is Still Two Years Away. See: http://www.cio.com/article/30605/COLLABORATIVE COMPUTING_and_True_Enterprise_Architecture_Is_Still_Two_Years_Away

Heaneys Poem Follower Essay -- Heaney Follower Essays

Heaney's Poem "Follower" Follower is a poem about the poets love and admiration for his father. It is also about the changes that occur between father and children as children move out from their parent’s shadow. In the first half of the poem the poet draws a vivid portrait of his father as he ploughs a field. The poet, as a young boy, follows his father as he goes about his work and, like most boys, he idolises his father and admires his great skill, ‘An expert. He would set the wing and fit the bright steel – pointed sock’. In the poem, Heaney looks up to his father in a physical sense, because he is so much smaller than his father, but he also looks up to him in a metaphorical sense. This is made clear by the poet’s careful choice of words. An example of this is in the lines, ‘His eye narrowed and angled at the ground, mapping the furrows exactly.’ These words effectively suggests his father’s skill and precision. We are also told that young Heaney ‘stumbled in his hob – nailed wake,’ which brings to our mind a picture of the ploughman’s heavy boots, the carefully ploughed furrow and the child’s clumsy enthusiasm. The poet uses onomatopoeic words to capture the details of his father as he works the plough. At the end of the first stanza he describes him leading the team of plough-horses, instructing them with his â€Å"clicking tongue†. In the second stanza his father guides the horses with â€Å"a single pluck Of Rains†. It is interesting that the onomatopoeia here emphasises the great skill with which the poet’s father controls and guides his horses. It shows again his â€Å"expertise† and ease with the animals as he ploughs the field into furrowed lines. In the second half of the poem, the focus shifts... ... burst" shows growth and reproduction. Heaney's school teacher, Ms Walls, is hiding the reality of reproduction from the young children as they are not yet ready to accept the reality of the situation. He is disgusted at the thought of reproduction because he sees things through the surrealistic eyes of a child because of the stage he is at. He isn't ready to accept sex. He can't rationalise. Puberty makes him feel guilty. In the end he runs away, "I sickened, turned and ran", which shows that he has not fully grown up. In this poem, Heaney uses terms we do not expect to see in poetry, and presents nature as the very opposite of beautiful. Heaney shows how children are very ingenuous and naà ¯ve and see the world as being very pure and wholesome just as it is in their imagination. He also shows that there is a transformation from childhood to adult hood.

Feral Hogs

Feral hogs have recently become a problem in middle Tennessee. Although these animals are not native to this area, it is believed that the hogs were brought in illegally for sport hunting. Although this move was ill advised, the wild hogs were trapped and brought into North Carolina and Eastern Tennessee. If not controlled, the overpopulation of these animals will continue to cause extensive damage for residents. Wild hogs have continued to overpopulate areas and in an effort to find new land and areas of food sources, have continued to move west.These hogs are becoming a nuisance as far west as Wilson County in Tennessee. Feral hogs are hunted for sport in east Tennessee, as they have been for many years. With the illegal transportation to Tennessee, and migration east, the animals have become a nuisance quickly. A female pig can reproduce twice a year with a litter of up to eight piglets each time. This can add up quickly since there are not many predators of wild hogs. Pigs are hi ghly adaptable to most areas and can tolerate a wide range of climates.Wild hogs also eat mostly plants but will also eat insects, worms, bird eggs, small birds, and reptiles. Feral hogs reproduce rapidly, increasing their population dramatically and very quickly. The hogs not only cause damage to farms, they can also transmit diseases to livestock. Jason Garrett of the Overton County Cattleman’s Association says, â€Å"This is a serious threat to all of agriculture† (Garrett). If the wild hog population is not controlled, these animals can take a toll on farmland and also on revenues from crop and livestock production.Wild hogs can be an extreme nuisance to farmers. A total of $1. 5 billion lost annually because of wild hog damage plus the potential crippling effects that disease transmission could have on the livestock industry. They can damage cropland in various ways: eating crops, trampling crops, rooting in the farmland and damaging the plants roots. â€Å"They just tear up everything that they come to, and make trails across all the fields†¦ And just wander out in the corn stalks and maul down what they don't eat†¦ just mow them down. said Overton County farmer, Freddie Paul (Paul). While making these trails, they also create ruts that can damage farm equipment and endanger the operator of the equipment. This can be not only dangerous but also costly to repair. The way the economy is presently, most farmers cannot afford to deal with costly or unexpected repairs. Wild hogs will also prey on livestock. This is another hit on a farmer’s checkbook. Cattle are the main income for most livestock farmers in middle Tennessee. The diseases spread by theses hogs pose a serious threat to farmers income as well.As of July 31, 2011, the Tennessee Wildlife Resource Agency (TWRA) put an end to sport hunting of wild hogs and placed into effect some new hunting regulations to assist in population control of wild hogs. The TWRA has remove d wild hogs from big game status and place them in a nuisance category. This implementation technically takes the sport out of wild hog hunting and turns it into eradication efforts. This will allow landowners to use more methods to trap and kill the hogs, methods such as using rifles during daylight hours and live traps with bait.Landowners are also allowed to shoot hogs at night, using bait all year, with no weapon restrictions. During an interview with TWRA Officer, Pete Geesling, he explained some of the new changes: Landowners, family members legally allowed to hunt the property without a license and up to 10 designees may assist in the control effort provided by the methods exemption. No more than 10 individuals may be used as designees annually. The exemption will allow shooting at night with the aid of artificial light, shooting over bait during big game season, or any other methods, approved by TWRA.Dogs may be used as part of the experimental management program in Overton, Fentress, Cumberland and Pickett counties, but no dogs may be used during November or December (Geesling). The TWRA has previously and continues to adjust hunting regulations to aid in eradication efforts. However, research has shown that until these eradication hunts become more evenly spread across the affected area, they may only multiply the problem. Overpopulation will exacerbate in regions, causing more damage, and the efforts to find new food sources will lead these hogs to new areas.The citizens and farmers of Tennessee, along with TWRA, must work to spread awareness to areas that are beginning to see this problem and try to eliminate it early. The heavily affected areas must continue an eradication effort until the wild hog population is reduced drastically, allowing farmers to reclaim their land. Works Cited â€Å"Controlling Wild Hogs. † Tennessee Wildlife Resources Agency. Web. April 02, 2012. ;http://tn. gov/twra/feralhog. html;. Garrett, Jason. Personal Intervi ew. 1 April 2012. Geesling, Pete. Personal Interview. 1 April 2012. Paul, Freddie. Person Interview. 31 March 2012.

Porter’s 5 Forces of Age Advantage

1. Bargaining power of supplier – HIGH As it has been mentioned before in the external analysis, staffing difficulties is one of the issues threatening the aged care service company. The issue of labor shortages then limits the ability of Age Advantage to recruit key people and add up the bargaining power of suppliers who provide workers for aged care service. As labor costs represent the largest fixed costs for aged care service providers, this can be considered as a threat for the business. 2. Bargaining power of buyer – MEDIUMBased on our research, there is a fair level of choice and options regarding age care service providers in Malaysia resulting in medium level of bargaining power of buyer. However, it is assumed not to be a significant problem for Age Advantage. As with our unique age in place service, we believe that we have a higher degree of competitive advantage compared to other aged care service providers existing in Malaysia. 3. Threat of substitutes â₠¬â€œ LOW The threat of the development of robotics for assisting with health care and aged care can be said as embryonic at the moment as it faces cost and price barriers as well as low social acceptance.Also, the existence of aged home can be said as not hazardous with the trend of ageing people preferring to receive service at home rather than residing in aged care facilities. Hence, the threat of substitutes for this business can be considered as low. 4. Threat of new entrants – LOW The low threat of new entrants is a result of high start-up costs for this kind of business as well as the length of the franchise agreement which could reach up to 10 years as people tend to avoid this kind of too-long-term contract.Besides, adequate training and well-trained labor force is essential for aged care service as this business deals with the life of people. Not forgetting as well the requirement of license approval from the government in order to enter the aged care service industr y. As a result, it results in a high degree of entry barriers causing a low degree of threat of new entrants. 5. Intensity of rivalry – LOW As it has been stated previously, there is only a fair level of choice and options regarding aged care service providers in Malaysia.Derived from the research we have done, age in place service is still rare in Malaysia as most aged care facilities have not provided a service of aged care at clients’ own homes. With the competitive advantage we own, it is believed that intensity of rivalry surrounding our business is low as the kind of service we provide is still considered one of a kind in Malaysia. 6. Complementary product We also add up a complementary product like insurance that when released pays the cost of aged care. Therefore, the insurer and their products become the complementor and the consumer gains additional value.

Fall in Oil Prices in the mid 2014

Fall in Oil Prices in the mid 2014 Introduction There has been a dramatic fall in oil prices across the world in the recent past beginning in mid-2014. The decline in oil prices will have impacts on the economies of the world. One of the economies that have already begun experiencing economic effects of the declining oil prices is the United Kingdom (UK).Advertising We will write a custom report sample on Fall in Oil Prices in the mid 2014 specifically for you for only $16.05 $11/page Learn More The fall in oil prices has been described as either a big tax cut or a contributor to potential deflation in the UK. However, these two arguments are subjective since they will vary in terms of consistency and industry. It is expected that the drop in oil prices will boost employment and investment and hence raise revenues in the UK. It is also projected that the drop in oil charges will negatively affect the oil and gas extraction industry. However, the cost of the input will fall to counter the nega tive effects. Oil-consuming industries such as the transport sector will also benefit since people will relocate their capital, especially from less oil-dependent sectors. Household income will also increase with a decline in oil prices. The overall outcome will be a rise in consumer spending. Household income will go up due to two major factors that are pegged to oil prices. First, prices of consumer goods will fall with the falling oil prices in the UK. However, the reduced prices of goods and services will result in devaluation of the UK economy. Inflation rates will also decrease to the extent of forcing the UK banks to reconsider their lending rates (Bloomberg 2015). Secondly, the real wages will also rise with the falling oil prices. In fact, Lincoln (2015) addresses the issue of inflation in the UK. In fact, the Bank of England tabled a written document to a British government official demanding answers concerning the witnessed deviations (Lincoln (2015). This outcome will be attributable to the fact that a fall in oil prices will result in a fast growth of various sectors of the economy. As a result, these sectors will highly require labour. Competition for the available labour will result in an increase in wages. This paper seeks to explore the assumption that a fall in oil prices is either a big tax cut or a contributor to potential deflation in the UK.Advertising Looking for report on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More Oil Decline and its Impacts Inflation The argument that a decline in oil prices has resulted in tax cut in the UK is a misplaced projection. On the contrary, a fall in world oil prices has resulted in increased revenue and tax collection by the government of the UK. Since a fall in oil prices increases economic activities in the UK, the amount of government tax revenue has also been on the rise. The amount of tax to be collected from personal income b y the government has also increased with the increased employment and spendable income. Moreover, tax collection from the corporate sector also increases with a fall in oil prices since many companies intensify their manufacturing activities with reduced cost of production. The trade deficit has been narrowly affected by the fall in oil prices. A low cost of oil prices translates to a decline in the cost of production, especially for oil-intensive industries. If the prices of oil continue to fall or fall permanently, the cost of production in industries that depend on energy is expected to be low. The low cost of manufacturing will then be transferred to the clientele of the manufactured products, thereby reducing the rates of inflation directly. However, a rise in the real GDP and collective demand is likely to make the charges of merchandise go up. In his view, Barwell (2007) says that this effect will be offset by the saved purchasing cost, thereby resulting in low consumer price s. Therefore, the low oil prices are good news for the UK consumers and the government. Consumers are expected to continue benefiting from the cheaper prices of goods and services. They have increased their spendable income following the cost-saving mechanisms that have come with the decline in oil charges. On the other hand, the government has collected more tax from the increased number of employed people and from the increased amount of goods that citizens have been able to purchase. As Rafiq (2014) asserts, the balance between GDP and the reduced cost of goods and services will result in reduced inflation.Advertising We will write a custom report sample on Fall in Oil Prices in the mid 2014 specifically for you for only $16.05 $11/page Learn More Household Spending Consumers in the UK market will benefit from the reduced oil prices. Household spending increases with the available cost-saving strategies that result from the reduced oil prices (Misati, Ny amongo Mwangi 2013). Since most of the industries depend on energy for production, a reduction in energy prices in the UK has translated to the witnessed low cost of production. As a result, the industries have reduced the cost of their goods and services to the advantage of the UK consumers. Real house spending has also increased with the reduced oil prices. Since low oil prices increase the activities of most of the industries, labour demand has also increased to the extent of raising the wage levels in the UK economy. Increased wages have augmented the spending power since money is available in the hands of the UK people. However, according to Misati, Nyamongo and Mwangi (2013), if the demand for goods and services continues to increase, there is a possibility that goods will run out of stock and consequently result in high prices. This claim implies that the projected devaluation in the UK economy is unlikely to happen due to this balancing effect. It is important to consider t he likely direct effect of reduced oil prices on spendable income that has to be witnessed, regardless of whether the changes in price are temporary or permanent. Government Revenue Barwell (2007) confirms how the UK government collects revenue from the process of oil exploration, production, and distribution. Such taxes are classified as petroleum revenue tax, supplementary tax, and corporation tax. Trends in revenue collection by the UK government have followed the situation in the oil industry over the years. However, this condition may not hold in the near future. For example, there has been a decoupling relationship between the prices of oil and the amount of collected revenue since other factors in the economy may offset the expected decline in revenue because of the reduced oil prices. In the UK oil industry, revenue collection declined by 45% in the 2012-2013 fiscal year and 25% in the 2013-2014 fiscal year. This state of affairs was attributed to the low levels of oil produ ction and the increased expenditure. However, as Rafiq (2014) reveals, low revenue collection from the oil industry may not necessarily mean low proceeds to the economy.Advertising Looking for report on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More On the contrary, a reduction in oil prices across the world has a positive impact on government tax revenue in the UK. It is true that the total amount of tax revenue that the government of UK collects from the oil industry will decline with reduced oil prices in the world market. However, it is clear that the avenues that low prices of oil are likely to open will increase tax revenue with a higher mark compared to the amount that is currently gathered from the oil industry. The implication is that the balance of revenue tax that could have been collected from the oil industry will be easily offset by the contribution from other sectors (Misati, Nyamongo Mwangi 2013). Such contribution will include employee taxable income, tax levies from the expanded industrial avenues, and the increased tax collection from consumer goods whose demand will have gone up following the available high spendable income. The UK Trade Deficit A balance of import and exports is crucial to the UK economy. MacCoille (2008) confirms how both domestic spending and exports are great contributors to the economic growth of a particular country. Although the UK is a big importer of oil and oil products, a decline in the world oil prices may have a small effect on its economy. However, a decline in oil prices results in the expansion of the UK’s domestic industries that in turn lift people’s spending power (Guidi 2010). This outcome is expected to narrow the UK’s trade deficit. It is also likely that the decrease in oil prices will result in an increase in exports as the UK economy continues to expand. The low cost of production in the UK’s oil-intensive industries implies a higher rate of production and hence more goods and services for the export market. However, this economic situation is likely to be balanced by the increased spendable wages. Since low prices of oil will result in discounted goods in the UK, the long-term effect will be an increase in spendabl e income and hence wealth creation. Empowerment of the local citizenry means that most of the goods that are produced locally have to be consumed locally since people have the money to spend in purchasing the products. When the UK domestic spending rises, there is a likelihood of wealth creation within the country. Industries will expand their production since the cost will continue to be low while people will continue to save and purchase more with the available spendable income. In the end, exports will significantly go down. MacCoille (2008) confirms how a decline in exports implies reduced export taxes. Since the available income is anticipated to be high, part of the spending will be focused on buying more imports. The implication is that tax collection from imports will also increase. Guidi (2010) asserts that the quickly expanding economy that will result from the low cost of production will also lead to the growth of the overall UK economy. The intensification of the economy will translate into increased demand for imports such as machinery, labour, and raw materials. As a result, the economy of the UK will experience a narrowing of trade deficit with the decline in world oil prices. Conclusion A decline in the world oil prices will result in increased tax collection and devaluation of the UK economy. The overall impact of the falling oil prices will be positive economic growth in the UK. Industries and economic activities will expand. The cost of industrial production will decrease, thus allowing quick expansion and increased production of goods by industries that are currently highly reliant on oil. However, low prices of oil in the world market will affect the UK’s oil industry negatively, thereby contributing to low tax revenue to the economy. This discussion finds that low tax revenue from the oil industry will not affect the overall revenue collection by the UK government. On the contrary, various industries will expand with the decline in oil prices. Low cost of production, for example, in the agriculture industry, transport, and manufacturing industries will be witnessed. These industries will increase their tax remittance to the government. Moreover, the industries will raise employment in the countries. Consequently, many employees will also pay taxes to the government. Consumers will also have a spendable income, meaning that they will purchase more products and save money through the reduced prices of goods. Hence, the low cost of production in industries because of the reduced oil charges will end up at the consumer doors since the prices of goods and services will go down. Therefore, this discussion confirms that devaluation of goods and services will not necessarily imply a tax cut since a tax decline in the UK’s oil extraction, production, and transport industry will be offset by other sectors that will grow rapidly, thanks to the reduced oil prices. References Barwell, R 2007, ‘The macroeconom ic impact of higher energy prices on the UK economy’, Bank of England Quarterly Bulletin, vol. 47 no. 4, pp. 522-532. Bloomberg 2015, UK Annual Inflation Rate Falls Below Zero. Web. Guidi, F 2010, ‘The Economic Effects of Oil Prices Shocks on the UK Manufacturing and Services Sectors’, IUP Journal of Applied Economics, vol. 9 no. 4, pp. 5-34. Lincoln, H 2015, British Monetary Policy: Wrong Target. Web. MacCoille, C 2008, ‘The impact of low-cost economies on UK import prices’, Bank of England Quarterly Bulletin, vol. 48 no. 1, pp. 58-65. Misati, N, Nyamongo, M Mwangi, I 2013, ‘Commodity price shocks and inflation in a net oil-importing economy’, OPEC Energy Review, vol. 37 no. 2, pp. 125-148. Rafiq, S 2014, ‘What Do Energy Prices Tell Us About UK Inflation?’, Economica, vol. 81 no. 322, pp. 293-310.

Emphasis named in Learning and Performance Institute’s top 20 learning providers

Emphasis named in Learning and Performance Institute’s top 20 learning providers Emphasis named top-20 learning provider Training is only worthwhile if it works. It needs to do far more than simply let you tick a box. That’s why we’re proud to announce that the Learning and Performance Institute (LPI) has named us one of the top 20 highest-performing learning providers in its latest report. Since 1995, the LPI has been evaluating, consulting on and promoting training that makes a real, demonstrable difference for individuals and organisations. Like us, it prioritises outcomes: no matter how good the delivery, it’s the results that matter. The best of the best When we gained LPI accreditation last year, we joined the ranks of learning providers including Pitney Bowes, SAS and Ricoh – organisations deemed to be continuously raising both learning standards and performance outcomes. The top-20 report goes a step further, highlighting those accredited providers who scored highest against the LPI’s key performance indicators – which range from client integrity to consultancy, and from live learning to quality management. The resulting list represents those organisations that clients can trust to match their offering to individuals’ needs and the organisation’s strategy. And the top performers had to do more than prove the quality of what they deliver – they had to guarantee the best user experience for prospective and existing clients too. This makes us, as LPI CEO Edmund Monk puts it, ‘trusted business partners, acting always in the best interests of their clients’. Your results are our reward Of course – as with any good acceptance speech – even as we grasp the award to our chests and beam with pride, we have to acknowledge we couldn’t have done it alone. Our training works because you do. So we want to thank every client and delegate who took it upon themselves to embrace the techniques we teach and put everything they learned into practice. As our CEO Rob Ashton puts it, ‘Every one of the 50,000 people we’ve helped down the years has been a critical part of our success. Enabling them to achieve the results they deserve through better written communication continues to be its own reward.’ See you at Learning Live in September And because we plan to continue to spread the good word about training that works, we’ll be exhibiting at the LPI’s Learning Live event on 5 and 6 September this year. If you’re going to be there, drop us a line to let us know or come and see us at our stand. We look forward to joining you as part of an event that explores practical solutions to the challenges people like you and your team face in the workplace today.

International Financial Markets Essay Example | Topics and Well Written Essays - 2500 words

International Financial Markets - Essay Example They lend such surplus fund to the borrowers like households, businesses, governments who want to finance their personal expenditures like purchase of houses, cars and furniture. This kind of flow of funds form the lenders to the borrowers follows two ways known as direct finance and indirect finance. In the former concept the borrowers have access to the finance from the lenders directly. They do this by selling their fiscal tools which represent a claim on the potential proceeds and assets of the borrower. Financial instruments are assets for individuals who buy them and are liabilities for individuals who sell them. Through this process of buying and selling of securities the flow of money is occurs in the economy which is very vital for the economy. Hence financial markets are the medium through which such transactions happen. The financial markets comprises of equity market, debt market, derivative market and foreign exchange market. Each of this market acts as the medium of flo w of fund in the economy. This report will analyse the importance of the financial markets and the role which they play in the development of international trade and economic development. Discussion Financial System Structure The financial system of an economy comprises of three components Financial markets Financial institutions Financial regulators Each of the above components has a specific role in the economy. The financial institutions are important players in the financial markets since they perform the role of an intermediary and hence they determine the flow of funds. The financial regulator’s role is to monitor and regulate the participants of the monetary system. At the heart of this is the fiscal market. It facilitates in the flow of funds in the economy (Cho, 1989, pp. 88-92). Figure 1: Structure of Financial System The financial institutions use financial instruments to regulate the flow of funds in the economy. Financial assets or financial instruments are intan gible assets that are expected to provide future benefits to the owner of the instrument in the form of future cash. Some financial instruments are known as securities which include bonds and stocks (Fry and Maxwell, 1995, p. 282). Financial markets and their economic importance Financial market is a place where there is exchange or trading of financial instruments. The major economic functions of the financial markets are Liquidity Price discovery Reduction of transaction costs. Liquidity The financial markets provide an opportunity to the investors to sell their financial instruments. Liquidity means the ability of an investor to sell an asset in the market at its fair market value anytime he wants. Without this liquidity, an investor had to hold on to the financial instrument till the conditions arise to sell it or the issuer of the asset is contractually obligated to clear the obligation (Stiglitz, 1989, pp. 55-61). The liquidity of an equity instrument is until the company is l iquidated voluntarily or involuntarily. For a debt instrument liquidity comes when it matures. All international financial markets provide some liquidity to the investors though they have different degrees of liquidity associated with it (King, Robert and Ross, 1993, pp. 717-723). Price discovery It denotes to the determination of the price of a traded asset in a financial market by means of transactions between

Market risk Essay Example | Topics and Well Written Essays - 2500 words

Market risk - Essay Example Even with the Security exchange commission, Federal Reserve still does not grantee immunization from the insecurity that comes with risk. FI’s have faced difficulties over the years for a multitude of reasons; the major cause of serious FI problems remains directly related to lax credit standards. These problems range from borrowers, counter-parties, poor portfolio risk management, or a lack of attention to changes in economic or other circumstances. These lapses in awareness can lead to decline in the credit standing of an FI’s counterparties. This experience is common in both G-10 and non-G-10 countries (Basel 1999). When discussing market risk there are many trading activities that have caught the eyes of regulators by FI managers. For example, in September 1995, a leading Japanese bank, Daiwa Bank was forced into insolvency because of losses trading in Japanese stock futures that took place at a branch in New York City (Saunders & Cornett, pp 258). Market risk can b e define as the risk related to the uncertainty of an FI’s earning on its trading portfolio caused by changes in market conditions, such as price of an asset, interest rates, market volatility, and market liquidity (J.P. Morgan). Understanding what is at risk when trading and investing on the market is of great interest to FI managers. There are divergent types of portfolio’s, which can be distinguished on a basis of time, horizon and liquidity. Trading portfolio consists of assets, liabilities, and derivative contracts that can be bought and sold quickly on organized financial markets. The category of asset or liabilities in a trading portfolio could be a long or short position in commodities, foreign exchange, equity securities, interest rate swaps, and options (Saunders & Cornett, pp 258). The investment portfolio has assets and liabilities that are moderately illiquid and held for longer holding periods. The variety of assets and

Sudanese Girl Photography Essay Example | Topics and Well Written Essays - 1250 words

Sudanese Girl Photography - Essay Example It is in this regard that photography can be used to present real objects and events which cause responses among viewers that are analogous to the experience of the actual event as presented by the photograph. This photo plays a communicatory role and significance of trauma in the African soil which is caused by famine and the resultant poverty and disease which has left many dead including innocent children. Carter’s photo communicates effectively without any form of verbal mediation (Ryan, 2006). This is illustrated by the fact that there is no supplementary message to explain the events which occurred in a desert in Sudan. The photograph is imagery with a frail young child with an approaching vulture. The surrounding demonstrates a desert with all dryness which further reveals the desperate situation which innocent children on the African soils are facing (Wittliff, 2008). Even through Carter’s photograph has been described as artistic perfection, the social cultural and moral feelings which emanate from the work of art reveal a desperate situation which would have been prevented. It is in this regard that photographic communication is seen as a powerful tool which would communicate messages that cause psychological trauma and a sense of human desperation (Ryan, 2006). ... This photography was very important to the photographer and significant to an extent that the psychological trauma that it elicited caused him to commit suicide later on (Wittliff, 2008). This photograph has played a significant role in the portraying photography as a powerful work of art which if presented well can communicate volumes in the most effective and psychosocially stimulating. Mona Lisa Mona Lisa is a painting by Leonardo da Vinci which represents one of the most famous works of art in the world. This is demonstrated that the painting has been described as the most visited, viewed, written and sung about painting in the world (Lukehart, 2005). This painting presents a composition with monumental value. This is through the expression of the subject within the painting in the most enigmatic way and therefore attracting fascination and interest in da Vinci’s work or art by millions across the world. The talent which da Vinci illuminates with through this painting has sparkled mysteries and debates on Mona Lisa and as a result causing increased interest within the audience (Radan, 2009). The painting has been one of the greatest mysteries especially as pertaining to the identity of the subject. Additionally, the nature of the subject’s smile has caused mysteries and mixed thoughts. The painting is set within a mountainous landscape which illustrates the artist’s ability to resent heavily shaded model in the softest manner. The figure of the woman within the painting and her expression are the most significant feature of the painting. The expression of Mona Lisa has been described as being both aloof and alluring (Radan, 2009). This is the